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Tate Modern in the Digital Age: A case study addressing the use of digital technology, audience interaction and participation at Tate Modern
Stockholm University, Faculty of Humanities, Department of Media Studies, JMK.
2017 (English)Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
Abstract [en]

The previous Head of Digital at Tate, John Stack, argues that digital transformation and the audience’s increasing expectation of participation are the two major changes during the last ten years (Mitchell 2014). This thesis addresses Tate Modern’s use of digital technologies with focus on how audience interaction and participation is facilitated through the affordances of digital technology. Additionally, this thesis examines how Tate’s digital policies corresponds with Tate Modern’s actual practices, online and onsite, regarding audience participation and interaction. 

Discrepancies regarding Tate Modern’s practical approach to audience interaction and participation in relation to its policies were identified. The audience was not genuinely invited to participate through digital technologies during the examined period. 

Tate Modern, although being a leader in its field, still has some way to go in its digital development and its approach towards the audience before becoming a truly participatory museum. 

Place, publisher, year, edition, pages
2017.
Keywords [en]
Tate Modern, digital technologies, participation, interaction.
National Category
Media and Communications
Identifiers
URN: urn:nbn:se:su:diva-144108OAI: oai:DiVA.org:su-144108DiVA, id: diva2:1108156
Supervisors
Examiners
Available from: 2017-06-12 Created: 2017-06-12 Last updated: 2018-08-15Bibliographically approved

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CiteExportLink to record
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Citation style
  • apa
  • ieee
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Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
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  • nn-NB
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  • Other locale
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Output format
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