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Societal Entrepreneurship: The shaping of a different story of entrepreneurship
Stockholm University, Faculty of Social Sciences, Stockholm Business School, Management & Organisation. (Entrepreneurship)
2011 (English)In: Tamara Journal, ISSN 1532-5555, E-ISSN 1545-6420, Vol. 10, no 1, 9-22 p.Article in journal (Refereed) Published
Abstract [en]

he interest in societal forms of entrepreneurship has increased in recent decades, emphasizing different kinds of prefixed such as ―social‖ ―ecological‖, ―sustainable‖, ―regional‖. In this article societal and social is at stake. Taking a point of departure in the prefix stories of entrepreneurship we read a wish to break with the grand narrative of entrepreneurship as well as attempts to feed into and draw legitimacy from the grand narrative. In this article we take a point of departure in an initiative taken in Sweden to introduce and finance a program labeled ―Societal entrepreneurship‖. The purpose is to create knowledge about, as well as conditions for, initiatives aiming at improving what is missing or does not work in public structures, and finding new and innovative solutions in order to create an economically, socially and ecologically sustainable society. Applying Burke‘s pentad it is illustrated that the grand narrative of entrepreneurship consists of the heroic entrepreneur (agent) who creates a kingdom (act) by way of establishing a company (agency) on the market in order to make a profit and contribute to growth (purpose). Applying the concept of Tamara, introduced by Boje, it is further illustrated how the grand narrative of entrepreneurship emphasizes capitalism, rationality and hierarchy in line with the epoch of industrialization, whilst the antenarrative of societal entrepreneurship gives priority to both premodern and postmodern discourses. The importance of community, of non-economic values, artisan craftsmanship is stressed, but also of how societal structures must be changed. The story of societal entrepreneurship thus de-centers human agency seeking to create instability as well as openings for enactment. 

Place, publisher, year, edition, pages
2011. Vol. 10, no 1, 9-22 p.
Keyword [en]
Societal entrepreneurship Grand narrative Antenarrative Burkes pentad Tamara Refix versions of entrepreneurship
National Category
Business Administration
Research subject
Business Administration
Identifiers
URN: urn:nbn:se:su:diva-141093OAI: oai:DiVA.org:su-141093DiVA: diva2:1085788
Available from: 2017-03-30 Created: 2017-03-30 Last updated: 2017-03-30

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CiteExportLink to record
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Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
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  • asciidoc
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