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Linking city branding to multi-level urban governance in Chinese mega-cities: A case study of Guangzhou
Stockholm University, Faculty of Social Sciences, Stockholm Business School.
Number of Authors: 22018 (English)In: Cities, ISSN 0264-2751, E-ISSN 1873-6084, Vol. 80, p. 29-37Article in journal (Refereed) Published
Abstract [en]

This article contributes to the academic discussion on city branding as a form of multi-level urban governance, by investigating city branding tied to urban policies and state strategies in Chinese mega-cities, using Guangzhou as a case study. The findings illustrate that city branding is an integrated part of multi-level urban governance, highlights how city branding is interlinked with national, regional and local levels, and exemplifies how city branding strategies and practices are utilized to formulate and implement growth-driven urban policy in China, shedding light on multi-level perspectives in city branding, in China and more generally.

Place, publisher, year, edition, pages
2018. Vol. 80, p. 29-37
Keywords [en]
City branding, Multi-level, Urban governance, Rescaling, China, Guangzhou
National Category
Social and Economic Geography
Identifiers
URN: urn:nbn:se:su:diva-160194DOI: 10.1016/j.cities.2017.10.018ISI: 000441682300005OAI: oai:DiVA.org:su-160194DiVA, id: diva2:1251342
Available from: 2018-09-27 Created: 2018-09-27 Last updated: 2018-09-27Bibliographically approved

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