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Exit Services Marketing – Enter Service Marketing
Stockholm University, Faculty of Social Sciences, School of Business.
2007 (English)In: The Marketing Book, Butterworth-Heinemann, Oxford , 2007Chapter in book (Other academic)
Place, publisher, year, edition, pages
Butterworth-Heinemann, Oxford , 2007.
URN: urn:nbn:se:su:diva-10828OAI: diva2:177347
Available from: 2008-01-07 Created: 2008-01-07Bibliographically approved

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