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En distributionsekonomisk analys av sportbranschen - Caseföretag : Salomon Sport AB
Stockholm University, Faculty of Social Sciences, School of Business.
Stockholm University, Faculty of Social Sciences, School of Business.
2000 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Abstract [sv]

Uppsatsen beskriver förhållandet mellan sportproduktleverantören Salomon Sport AB och dess kunder, återförsäljarna inom sportbranschen. Resultatet visar att centrala problem i detta förhållande utgörs av leveranser samt förändringar i branschstrukturen. Uppsatsen behandlar även alternativa distributionskanaler, e-handel till slutkonsumenter och e-handel mellan företag, samt egna varumärkesbutiker.

Place, publisher, year, edition, pages
2000.
National Category
Business Administration
Identifiers
URN: urn:nbn:se:su:diva-1944OAI: oai:DiVA.org:su-1944DiVA: diva2:190772
Uppsok
samhälle/juridik
Available from: 2007-01-05 Created: 2007-01-05

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CiteExportLink to record
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