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Design and Implementation of E-learning Strategies: A case study of five multi-national companies and three e-learning vendors
Stockholm University, Faculty of Social Sciences, School of Business.
2001 (English)Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
Abstract [en]

The aim of this thesis has been to analyse strategies and implementations of e-learning, in different multi-national business environments, with a view to highlighting the challenges and oppotunities it represents to businesses. The aim has also been to point out differences between e-learning suppliers' and the companies' perspectives on e-learning. My starting point and theoretical framework has been the concepts and issues surrounding e-learning. The theroretical material has been used in order to conceptualise the linkages between the many aspects of e-learning. The choice of research strategy in this thesis has been a multiple-case study and the companies included in the study are; IBM, Ericsson, Skandia, Volvo, Volvo Cars, Gravity, Informia and Involve Learning. All the information has been generated by interviews. According to my findings, comprehensive e-learning initiatives must be incorporated in the general HR-strategy. E-learning must not be viewed as a substitute to classroom training, but rather, as a complement. Therefore, blended learning is essential. My findings also show that whether e-learning implementation in a multi-natioanl organisation is going to be successful or not, depends on many factors, all which are interrealted. Hence, it is vital that all parts of the implementation of the strategy works well, in order for the entire initiative to achieve positive results.

Place, publisher, year, edition, pages
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Business Administration
URN: urn:nbn:se:su:diva-2589OAI: diva2:191636
Available from: 2007-01-05 Created: 2007-01-05

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