WEb customizing in electronic commerce
Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
The Web has brought a new marketing media for on-line retailers, and new possibilities to tailor the purchasing process have emerged.
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IdentifiersURN: urn:nbn:se:su:diva-4557OAI: oai:DiVA.org:su-4557DiVA: diva2:194117