Opening the Gate to the Middle Kingdom: The Internationalization Process to China: How to succeed as a medium-sized Swedish company in China
Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
China is an emerging market and recently the country entered the World Trade Organization. Swedish companies have started to see the potential in this new market and have decided to contribute to the development of the economy. The purpose of the thesis is to examine the internationalization process for medium-sized Swedish companies in China, and to describe the problems and their subsequent solutions that might be encountered in the process of entering the existing market. We have interviewed three companies for our empirical data. The philosophy of science of our thesis is hermeneutics and we have also used an inductive approach. We would like to obtain a more profound understanding of how medium-sized Swedish companies have entered China. The empirical data has thus been linked to a chosen theoretical framework. We have discovered that there is considerable literature on internationalizing in general, but limited literature on entry into the Chinese market by medium-sized Swedish companies. Therefore we hope that our thesis will be valuable to spur further research on this current topic in addition to being a resource for medium-sized companies Swedish that wish to internationalize to China.
Place, publisher, year, edition, pages
IdentifiersURN: urn:nbn:se:su:diva-4715OAI: oai:DiVA.org:su-4715DiVA: diva2:194310