Change search
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf
Słownictwo z dziedziny mediów, reklamy i public relations jako przykład języka zawodowego.
Stockholm University, Faculty of Humanities, Department of Slavic Languages and Literatures.
2007 (Polish)Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesisAlternative title
Vocabulary from media, advertising and public relations area as an example of professional language. (English)
Abstract [en]

In my thesis “Vocabulary from media, advertising and public relations as an example of professional language”. I have analysed vocabulary which concerns media, advertising and public relations in Poland. These three questions are very young in Poland’s language and home market.

First of all I show in my thesis the research and development of the professional language in Poland. Afterwards I study the word's lexical in my work, as a criterion taken to the Polish language. English words that have been taken are researched , because this vocabulary is very young in the Polish commercial market. I have studied the taken words for meaning, how these words function and factors within and outside this process within Polish language. Also in my thesis are new polish words.

I have three main findings in my analysis:

1. vocabulary in media, advertising and public relations as a professional language in Poland (as pol. “profesjolekt”),

2. the vocabulary taken only from the English language,

3. Polish words which can sometimes be used instead of English words.

In my thesis I analysis a new Polish vocabulary, which are used in media, advertising and public relations. This vocabulary are neologisms .

Place, publisher, year, edition, pages
2007. , 46 p.
Keyword [en]
Vocabulary media advertising public relations professional language
National Category
Specific Languages
Identifiers
URN: urn:nbn:se:su:diva-6892OAI: oai:DiVA.org:su-6892DiVA: diva2:197279
Presentation
2007-05-21, 00:00
Uppsok
Humanities, Theology
Supervisors
Examiners
Available from: 2007-05-31 Created: 2007-05-31 Last updated: 2011-10-23Bibliographically approved

Open Access in DiVA

fulltext(544 kB)3420 downloads
File information
File name FULLTEXT01.pdfFile size 544 kBChecksum MD5
ff4eca1fe969e15e4260a1d066d8d15245fe9cc5eb4cd0dbc4ccea43cac7f445d3d7df89
Type fulltextMimetype application/pdf

By organisation
Department of Slavic Languages and Literatures
Specific Languages

Search outside of DiVA

GoogleGoogle Scholar
Total: 3420 downloads
The number of downloads is the sum of all downloads of full texts. It may include eg previous versions that are now no longer available

urn-nbn

Altmetric score

urn-nbn
Total: 844 hits
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf