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Marketing as value co-creation through network interaction and resource integration
Stockholm University, Faculty of Social Sciences, School of Business.
2010 (English)In: Journal of Business Market Management, no 4, 181-198 p.Article in journal (Refereed) Published
Place, publisher, year, edition, pages
2010. no 4, 181-198 p.
URN: urn:nbn:se:su:diva-53313OAI: diva2:390468
Available from: 2011-01-21 Created: 2011-01-21Bibliographically approved

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Gummesson, Evert
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