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When products and services are not enough
Stockholm University, Faculty of Social Sciences, Stockholm Business School, Marketing.
2004 (English)In: International Commerce Review, ISSN 1864-5747, Vol. 4, no 2, 60-72 p.Article in journal (Refereed) Published
Place, publisher, year, edition, pages
2004. Vol. 4, no 2, 60-72 p.
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Business Administration
URN: urn:nbn:se:su:diva-59776OAI: diva2:430824
Available from: 2011-07-12 Created: 2011-07-12 Last updated: 2015-10-06Bibliographically approved

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Wikström, Solveig
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