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eCRM and hCRM: martial rivalry or marital bliss
Stockholm University, Faculty of Social Sciences, School of Business, Marketing.
2001 (English)In: eCRM—electronic customer relationship management: management der kundenbeziehungen im internet-zeitalter / [ed] Andreas Eggert, Georg Fassott, Stuttgart: Schäffer-Poeschel Verlag , 2001, 109-127 p.Chapter in book (Other academic)
Place, publisher, year, edition, pages
Stuttgart: Schäffer-Poeschel Verlag , 2001. 109-127 p.
National Category
Business Administration
URN: urn:nbn:se:su:diva-59853ISBN: 3791018310ISBN: 9783791018317OAI: diva2:431128
Available from: 2011-07-15 Created: 2011-07-15 Last updated: 2013-08-12Bibliographically approved

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