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Märken och människor: om marknadssymboler som kulturella resurser
Stockholm University, Faculty of Humanities, Centre for Fashion Studies.
Protobrand, Boston.
2011 (Swedish)Book (Other academic)
Place, publisher, year, edition, pages
Lund: Studentlitteratur, 2011, 2. , 163 p.
Keyword [sv]
Varumärken, konsumtionskultur, marknadsföring
National Category
Business Administration
Research subject
Business Administration
URN: urn:nbn:se:su:diva-66813ISBN: 978-91-44-05960-0OAI: diva2:468643
Available from: 2011-12-21 Created: 2011-12-21 Last updated: 2012-06-05Bibliographically approved

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Östberg, Jacob
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