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A Flexibility Perspective on Services: A Critical Review and Reconceptualization
Stockholm University, Faculty of Social Sciences, School of Business, Marketing. (HITS)
Stockholm University, Faculty of Social Sciences, School of Business, Marketing. (HITS)
Linköpings universitet, Institutionen för ekonomisk och industriell utveckling, Industriell marknadsföring och industriell ekonomi.
2011 (English)In: Track 1: Perspectives on Service Research, 2011Conference paper, Published paper (Refereed)
Abstract [en]

The concept of flexibility has received substantial interest among academic scholarsover many years, particularly focusing on manufacturing related issues. Given an increasedturbulence in many markets, the interest seems well justified. However, the literature issurprisingly devoid of analysis of flexibility in service settings, or how flexibility and servicesare interrelated. The purpose here is therefore to offer a critical analysis of the literature and toconceptualize the interrelationship between flexibility and services. As such, this papercontributes with a novel perspective on services and may serve as a starting point for thedevelopment of a more formal flexibility-perspective on services.

Place, publisher, year, edition, pages
2011.
Keyword [en]
flexibility, services
National Category
Business Administration
Research subject
Business Administration
Identifiers
URN: urn:nbn:se:su:diva-71098OAI: oai:DiVA.org:su-71098DiVA: diva2:483830
Conference
Nordic Academy of Management Conference 2011, Stockholm, August 22-24, 2011
Available from: 2012-01-26 Created: 2012-01-26 Last updated: 2012-09-28Bibliographically approved

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