Who are you looking at?: The influence of face gender on visual attention and memory for own- and other-race faces
2012 (English)In: Memory, ISSN 0965-8211, E-ISSN 1464-0686, Vol. 20, no 4, 321-331 p.Article in journal (Refereed) Published
Previous research suggests that the own-race bias (ORB) in memory for faces is a result of other-race faces receiving less visual attention at encoding. As women typically display an own-gender bias in memory for faces and men do not, we investigated whether face gender and sex of viewer influenced visual attention and memory for own- and other-race faces, and if preferential viewing of own-race faces contributed to the ORB in memory. Participants viewed pairs of female or male own- and other-race faces while their viewing time was recorded. Afterwards, they completed a surprise memory test. We found that (1) other-race males received the initial focus of attention, (2) own-race faces were viewed longer than other-race faces over time, although the difference was larger for female faces, and (3) even though longer viewing time increased the probability of remembering a face, it did not explain the magnified ORB in memory for female faces. Importantly, these findings highlight that face gender moderates attentional responses to and memory for own- and other-race faces.
Place, publisher, year, edition, pages
2012. Vol. 20, no 4, 321-331 p.
face recognition, visual attention, own-race bias, own-gender bias, sex differences
Research subject Psychology
IdentifiersURN: urn:nbn:se:su:diva-79088DOI: 10.1080/09658211.2012.658064ISI: 000303579900001OAI: oai:DiVA.org:su-79088DiVA: diva2:547117
This research was supported by a grant from the Swedish Research Council awarded to Agneta Herlitz. We are grateful to Elin Frögéli for assisting with the data collection.2012-08-272012-08-272013-01-07Bibliographically approved