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E-commerce after the dot com descent
Stockholm University, Faculty of Social Sciences, School of Business.
Media Technology and Graphic Arts, Royal Institute of Technology (KTH).
Stockholm University, Faculty of Social Sciences, School of Business.
2002 (English)In: Challenges and Achievements in E-business and E-work / [ed] Stanford-Smith, B., Chiozza, E., Edin, M., Amsterdam: IOS Press, 2002, 69-76 p.Conference paper (Refereed)
Abstract [en]

Following a period of immense expectations for electronic commerce and its future role in buying and selling, the e-commerce business idea almost collapsed during the year 2000 when an image of e-commerce as a failure started to become widely spread. However, there are companies that run a profitable and healthy e-commerce business with no dependence on venture capital. In this paper we present new empirical material from ongoing research of successful e-commerce companies. We compare the service qualities of these companies with the success criteria derived from our previous research on consumers’ evaluation of the e-channel, where we hypothesized that the e-channel should be seen as a complementary channel to the traditional channels. Therefore, the focus in this paper is on multi-channel retailers and their interaction with the consumers. The aim is to identify the qualities that seem to characterize profitable e-commerce activities.

Place, publisher, year, edition, pages
Amsterdam: IOS Press, 2002. 69-76 p.
National Category
Media and Communications Human Aspects of ICT Business Administration
URN: urn:nbn:se:su:diva-84245ISBN: 1 58603 284 4ISBN: 4 274 90541 1OAI: diva2:579208
eBusiness and eWork 2002
Available from: 2012-12-19 Created: 2012-12-19 Last updated: 2013-01-09

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ReferencesLink to record
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