The SportWeb Case: Design and Prototyping of a System for E-commerce and Research.
1999 (English)In: / [ed] Ruby Roy Dholakia and Nikhilesh Dholakia, Providence, Rhode Island: COTIM 99 , 1999Conference paper (Refereed)
This paper describes the design of an e-commerce system with the capability to generate consumer data. A system prototype has been created which supports real-time identification, selection, and exposure of personalized content. Combined with tracking of the visitor’s movements on the Web-site, the system makes it possible to establish detailed behavioral patterns. The paper aims at making design process and considerations transparent to the reader.
Place, publisher, year, edition, pages
Providence, Rhode Island: COTIM 99 , 1999.
Computer and Information Science Media and Communications Human Aspects of ICT
IdentifiersURN: urn:nbn:se:su:diva-84316OAI: oai:DiVA.org:su-84316DiVA: diva2:579854