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The Wicked Witch of the West: An Analysis of Vera Wang's Fall 2012 Bridal Collection
Stockholm University, Faculty of Humanities, Centre for Fashion Studies.
2013 (English)Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
Abstract [en]

The thesis analyzes Vera Wang's Fall 2012 bridal collection, which features only nude and black colors. The sombre title of the collection, Witchcraft, is intensified by the themes of morbidity and decay, dangerous sexuality, ambiguity and haunting past found during the course of my analysis, and the aim of this thesis is to demonstrate how these dark motifs are a sign of modernity in bridal. My main argument is that the deathly connotations of the collection represent change in the tradition of bridal wear, and that the alternative collection by Vera Wang is a representation of fashion becoming more influential in the industry of conventional wedding dresses. 

Place, publisher, year, edition, pages
2013. , 70 p.
Keyword [en]
Alternative bridal fashion, modern femininity
National Category
URN: urn:nbn:se:su:diva-92567OAI: diva2:639870
2013-05-29, 09:00 (English)
Available from: 2013-08-12 Created: 2013-08-10 Last updated: 2013-08-12Bibliographically approved

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