Bridging Left and Centre?: Electoral Strategies Underlying the "Leftist Turn" in Latin America
2013 (English)Conference paper (Other academic)
The last fifteen years have seen candidates from the political left win the presidency in most Latin American countries. Paradoxically, this has occurred without the electorate making any concurrent move to the left of the ideological spectrum. Survey evidence reveals that both with regard to ideological self-placement and opinion on individual issues, most of the continent’s voters are stubbornly placed in the political centre.
The present paper advances an explanation for this paradox. Drawing on individual examples, it sketches an explanation based on the campaign tactics of the successful leftist candidates, which seem to have been able to simultaneously attract voters on the left and the centre. The paper discusses ways in which such a broadening of political appeal has been accomplished. Subsequently it presents on-going work on a data-base of political campaigns in Latin America, and discusses some variables that would allow for a test of the above hypothesis.
Place, publisher, year, edition, pages
IdentifiersURN: urn:nbn:se:su:diva-115183OAI: oai:DiVA.org:su-115183DiVA: diva2:795923
Latin American Studies Associaton, Washington D.C.,May 29 - June 1 2013.