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Various forms of value-based selling capability — Commentary on “Value-Based Selling: An Organizational Capability Perspective”
Stockholm University, Faculty of Social Sciences, Stockholm Business School, Marketing. Aalto University School of Business, Finland.
2015 (English)In: Industrial Marketing Management, ISSN 0019-8501, E-ISSN 1873-2062, Vol. 45, 113-114 p.Article in journal (Refereed) Published
Place, publisher, year, edition, pages
2015. Vol. 45, 113-114 p.
Keyword [en]
Industrial Marketing, Selling
National Category
Business Administration
Research subject
Business Administration
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URN: urn:nbn:se:su:diva-120240DOI: 10.1016/j.indmarman.2015.02.022OAI: oai:DiVA.org:su-120240DiVA: diva2:850999
Available from: 2015-09-03 Created: 2015-09-03 Last updated: 2017-12-04Bibliographically approved

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