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Sponsoring as a strategic lever for changing the resource base of professional sport
Stockholm University, Faculty of Social Sciences, Stockholm Business School.
Stockholm University, Faculty of Social Sciences, Stockholm Business School.
2014 (English)In: Waves and Winds of Strategic Leadership for Sustainable Competitiveness: Proceedings of the European Academy of Management / [ed] Alejandro Escribá-Esteve, 2014Conference paper, Published paper (Refereed)
Place, publisher, year, edition, pages
2014.
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Business Administration
Research subject
Business Administration
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URN: urn:nbn:se:su:diva-120743ISBN: 978-84-697-0377-9 (print)OAI: oai:DiVA.org:su-120743DiVA: diva2:854085
Conference
14th European Academy of Management (EURAM) Annual Conference, University of Valencia, Spain, 4-7 June 2014
Available from: 2015-09-15 Created: 2015-09-15 Last updated: 2015-09-16Bibliographically approved

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CiteExportLink to record
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Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
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Language
  • de-DE
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