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  • 1.
    Andersson, Ida
    Stockholm University, Faculty of Social Sciences, Department of Human Geography.
    Beyond “Guggenheiming”: From flagship buildings to flagship space in Sweden2014In: Norsk Geografisk Tidsskrift, ISSN 0029-1951, E-ISSN 1502-5292, Vol. 68, no 4, p. 228-237Article in journal (Refereed)
    Abstract [en]

    Flagship buildings are promoted as a good strategy to stimulate economic development. Pushed by a range of actors, “best practice” examples are being copied from place to place around the globe. Flagship buildings are accompanied by a discourse of place branding that stresses a need for cities to improve their attractiveness. Drawing on this discourse and ongoing discussions on deterritorialization and reterritorialization in urban and economic geography, the author argues that there is an overly deterritorialized approach to flagship buildings in the place-branding literature. Using a conceptual framework inspired by the reterritorialization debate, she introduces the concept of “flagship space,” emphasizing a dualism in place branding encompassing both deterritorialized and territorial processes that in interplay create best-practice examples. The empirical analysis examines the development of five flagship hotels in Sweden. The author concludes that the five hotels have both created and are constantly reproducing their statuses as flagship developments. However, the creation and reproduction of status is not only upheld by the operators of the hotels but is also a joint effort of actors in the local community. Through these processes and practices the understanding of the hotels is broadened from merely being flagship buildings to creators of flagship space.

  • 2.
    Andersson, Ida
    Stockholm University, Faculty of Social Sciences, Department of Human Geography.
    Geographies of Place Branding: Researching through small and medium sized cities2015Doctoral thesis, comprehensive summary (Other academic)
    Abstract [en]

    Place branding is commonly conceptualized with a focus on big cities, such as London, New York and Singapore, building from concepts and models from mainstream branding theory. In contrast to such conceptualizations, this thesis focuses on place branding in small and medium-sized cities. The present thesis aims to study place branding from a geographical perspective. It starts with debates theoretical and empirical understandings of place branding; what it is and how it is affecting the places where it is introduced. The thesis develops and argues for a perspective of territoriality and relationality to place branding discussing concepts, methods and empirical approaches to carry out place branding research using geographical perspectives. Empirically, this thesis focuses on in-depth studies of place branding in small and medium-sized cities in Sweden. By analyzing the development of place branding over the course of time, nuances and aspects of both territorial and relational origin emerge, situating place branding practices within a wider spatial contextualization. Four individual papers are presented, which taken together contribute to the aim of the thesis. Paper 1 introduces the place branding research field in geography and how it has developed; Paper 2 investigates the phenomena of flagship buildings located in small cities and towns; Paper 3 discusses the relationship between policy tourism and place branding; and Paper 4 analyzes how local environmental policies are affected by green place branding. The thesis demonstrates the complex and continuously interchangeable spatial structures and place contexts that create and re-produce the geographies of place branding. Here, research models and methodological examples are presented to illustrate how place branding can be studied from a geographical perspective and thus improve theoretical understandings of place branding.

  • 3.
    Andersson, Ida
    Stockholm University, Faculty of Social Sciences, Department of Human Geography.
    Globala flöden och lokala praktiker: En introduktion2018In: Globala flöden och lokala praktiker: policymobilitet i tid och rum / [ed] Ida Andersson, Stockholm: Svenska sällskapet för antropologi och geografi , 2018, p. 7-24Chapter in book (Other academic)
  • 4.
    Andersson, Ida
    Stockholm University, Faculty of Social Sciences, Department of Human Geography.
    Globala flöden och lokala praktiker: policymobilitet i tid och rum2018Collection (editor) (Other academic)
    Abstract [sv]

    Policymobilitet är temat för 2018 års Ymer. Det är ett forskningsområde som vuxit kraftigt under de senaste två decennierna. Som praktik har dock policymobilitet förekommit betydligt längre än så, inte minst inom samhällsplanering och politik. Här har intresset för att hämta inspiration från andra platser och att lära sig av andras erfarenheter varit etablerat sedan länge. I den här boken presenteras en lång rad olika perspektiv på policy, och på dess sociala och rumsliga mobilitet och påverkan. Kapitlen diskuterar nutida och historiska exempel från Sverige i huvudsak, men även från Norge, Danmark, Ghana, Kenya och Sudan. Kapitlen diskuterar policy med olika perspektiv på skala - från det lokala och regionala till det nationella och internationella. Tillsammans bidrar dessa med en fördjupad kunskap om såväl policy som policymobilitet, och om hur makt, traditioner och strukturer påverkar hur policy utformas och sprids till olika platser. 

  • 5.
    Andersson, Ida
    Stockholm University, Faculty of Social Sciences, Department of Human Geography.
    'Green cities' going greener? Local environmental policy-making and place branding in the 'Greenest City in Europe'2016In: European Planning Studies, ISSN 0965-4313, E-ISSN 1469-5944, Vol. 24, no 6, p. 1197-1215Article in journal (Refereed)
    Abstract [en]

    A growing number of cities around the world have taken advantage of their green image of the purpose of place branding. In the research literature, it is suggested that these practices are motivated by place-based competition over financial and social capital, combined with more holistic motives of sustainable urban development. However, although an increasing number of green cities are engaged in place branding, few studies have researched the impact of place branding on environmental policy-making in a city, building up to the question: how is local environmental policy-making affected by green place branding? Addressing this issue, this paper critically investigates how the continuity of local environmental policy-making is affected by place-branding practices. To tackle this task, the paper firstly develops an analytical framework aiming to understand how green cities emerge and become famous based on their policy-making. Secondly, using that framework, this paper present an in-depth case study of a city branding itself as the 'Greenest City in Europe'. Drawing on the growing body of work on green cities, this paper investigates the 'understudied' practice of using policy for the purpose of place branding as well as the impact of place branding 'on the environment'.

  • 6.
    Andersson, Ida
    Stockholm University, Faculty of Social Sciences, Department of Human Geography.
    "Green cities" going greener? Local environmental policymaking & place branding in the ”Greenest city in Europe”Manuscript (preprint) (Other academic)
    Abstract [en]

    A growing number of cities around the world have taken advantage of their green image of the purpose of place branding. In the research literature, it is suggested that these practices are motivated by place-based competition over financial and social capital, combined with more holistic motives of sustainable urban development. However, although an increasing number of green cities are engaged in place branding, few studies have researched the impact of place branding on environmental policy-making in a city. What happens to local environmental policy-making when a framework of place branding embraces it? Addressing this issue, this paper discusses how the continuity of local environmental policy-making is affected by place-branding practices. To tackle this task, the paper first introduces an analytical framework of the elements in environmental policy-making that have been identified as generating a green status for cities. Secondly, using that framework, this paper present an in-depth case study of a city branding itself as the “Greenest city in Europe”. Drawing on the growing body of work on green cities, this paper investigates the “understudied” practice of using policy for the purpose of place branding as well as the impact of place branding “on the environment”.

  • 7.
    Andersson, Ida
    Stockholm University, Faculty of Social Sciences, Department of Human Geography.
    Hotels as flagship buildings: Emerging economies in small towns2012In: Hotel spaces: urban and economic geographical perspectives on hotels and hotel developments / [ed] Lukas Smas, Stockholm: Kulturgeografiska institutionen, Stockholms universitet , 2012, , p. 20Chapter in book (Other academic)
  • 8.
    Andersson, Ida
    Stockholm University, Faculty of Social Sciences, Department of Human Geography.
    Placing place branding: an analysis of an emerging research field in human geography2014In: Geografisk tidsskrift, ISSN 0016-7223, E-ISSN 1903-2471, Vol. 114, no 2, p. 143-155Article in journal (Refereed)
    Abstract [en]

    A growing trend among policy-makers is to regard place branding as a crucial component of regional development strategies. Alongside this shift in policy, research on place branding has increased drastically throughout the social sciences, building on concepts and ideas from corporate branding. This research has been given a number of critical testimonies claiming that place branding lacks coherent theoretical frameworks based on research findings, that it promotes simplified perspectives of places and that little empirical evidence is found to support positive effects of place branding. Branding is at the same time argued to be inherently geographical, since it is situated in and associated with spaces and places. Based on these claims and with the aim to contribute to the understanding of this emerging literature, this paper provides an in-depth analysis of the conceptual development of place branding research in human geography making three claims: Firstly, the theoretical understandings of place branding have moved beyond a conceptual framework stemming from corporate branding. Secondly, these theoretical developments are mainly derived from empirically based research. Thirdly, geographers, by studying place branding using various conceptions of place as defined in human geography, are making distinctive conceptual contributions to the multi-disciplinary research field of place branding.

  • 9.
    Andersson, Ida
    et al.
    Stockholm University, Faculty of Social Sciences, Department of Human Geography.
    Cook, Ian R.
    Conferences, award ceremonies and the showcasing of ‘best practice’: A case study of the annual European Week of Regions and Cities in Brussels2019In: Environment and Planning. C, Government and Policy, ISSN 0263-774X, E-ISSN 1472-3425, Vol. 37, no 8, p. 1361-1379Article in journal (Refereed)
    Abstract [en]

    This paper makes the case that conferences and award ceremonies are important means throughwhich best practices are presented as being successful, transferable and transformative. To dothis, it draws on the expanding literature on policy mobilities and a case study of the EuropeanWeek of Regions and Cities conference and one of the centrepieces at the conference, theRegioStars awards ceremony. Organised by public bodies within the European Union andEuropean Commission, these events take place annually in Brussels, and focus on best practicein regional and urban policy. The paper elaborates on its main argument in three ways. The first isthat award ceremonies and conferences shape and are shaped by institutional, spatial and scalardynamics. The second being that learning and educating are central to the performance ofconferences, award ceremonies and the associated mobilisation of policies. The third argumentis that such events have important consequences for those hosting the events.

  • 10.
    Andersson, Ida
    et al.
    Stockholm University, Faculty of Social Sciences, Department of Human Geography.
    Hermelin, Brita
    Stockholm University, Faculty of Social Sciences, Department of Human Geography.
    Hur hållbar utveckling blev en fråga om hållbara städer, nätverksplanering och hållbar tillväxt2012In: Hållbar utveckling: samhällsplanering, lokala villkor och globala beroenden / [ed] Lennart Tonell, Stockholm: Svenska sällskapet för antropologi och geografi , 2012Chapter in book (Other academic)
  • 11.
    Andersson, Ida
    et al.
    Stockholm University, Faculty of Social Sciences, Department of Human Geography.
    James, Laura
    Altruism or entrepreneurialism? The co-evolution of green place branding and policy tourism in Växjö, Sweden2018In: Urban Studies, ISSN 0042-0980, E-ISSN 1360-063X, Vol. 55, no 15, p. 3437-3453Article in journal (Refereed)
    Abstract [en]

    More and more cities around the world are adopting green-city labels and are making use of their urban environmental policymaking for the purpose of place branding. However, the nature of the relationship between the branding of green cities and urban environmental policymaking is contested. Some researchers have highlighted so-called ‘greenwashing’ and the cherry-picking of easily attained goals. Others argue that green branding is driven by altruism, rather than intra-urban competition and entrepreneurialism. Drawing on literatures on policy tourism and green place branding, this article presents a longitudinal study of green branding in Växjö, Sweden. It contributes to the debate on green place branding by showing how two sets of contradictory impulses – entrepreneurialism/competition versus altruism/cooperation, and cherry-picking/greenwashing versus comprehensive environmental policymaking – affect the relationship between green place branding and environmental policy. In particular, the analysis illuminates the changing role played by policy tourism in shaping both the development of environmental policies and branding practices.

  • 12.
    Andersson, Ida
    et al.
    Stockholm University, Faculty of Social Sciences, Department of Human Geography.
    James, Laura
    Stockholm University, Faculty of Social Sciences, Department of Human Geography.
    From the greenest city in Europe to green heptathlon: place branding and policy tourism in Växjö, Sweden’Manuscript (preprint) (Other academic)
    Abstract [en]

    This paper examines the motivations and practices of cities engaging in policy boosterism, ‘a subset of traditional branding and marketing activities that involves the active promotion of locally developed and/or locally successful policies, programs, or practices across wider geographical fields as well as to broader communities of interested peers' (McCann, 2013: 5). The paper draws together literatures on policy boosterism, policy tourism, and place branding to explore the motivations of cities sharing policies in a competitive policy environment through policy tourism.  Using the case of environmental and urban sustainability policies in Växjö, Sweden, we examine how the rationale for sharing policy has changed over time, and how this both reflects and shapes the organization of policy tourism through technical visits and the branding of Växjö as ‘the greenest city in Europe’. Our study suggests that policy tourism and urban policymaking co-evolve in the context of policy boosterism. In Växjö what began as opportunistic branding now drives local environmental policymaking as the city strives to remain at the cutting edge. We suggest that detailed, longitudinal case studies are required to build a picture of the relationship between policy boosterism, policy tourism and urban policymaking in a variety of contexts. 

  • 13. Cook, Ian R.
    et al.
    Andersson, Ida
    Stockholm University, Faculty of Social Sciences, Department of Human Geography.
    Tour guides and the hosting of policy tourism: Show and tell in Vällingby and Växjö2018In: Globala flöden och lokala praktiker: policymobilitet i tid och rum / [ed] Ida Andersson, Stockholm: Svenska sällskapet för antropologi och geografi , 2018, p. 111-131Chapter in book (Other academic)
  • 14. Hermelin, Brita
    et al.
    Andersson, Ida
    Stockholm University, Faculty of Social Sciences, Department of Human Geography.
    How green growth is adopted by local policy – a comparative study of ten second-rank cities in Sweden2018In: Scottish Geographical Journal, ISSN 1470-2541, E-ISSN 1751-665X, Vol. 134, no 3-4, p. 184-202Article in journal (Refereed)
    Abstract [en]

    The 1992 Rio Earth Summit represented a crucial point in time at which the key role of the local level for sustainable development was importantly endorsed. However, since this UN summit, ideals about how to design local sustainable development have changed significantly. This paper investigates how local policy in ten second-rank cities in Sweden has adopted decoupling arguments and endorsed green growth concepts established through international governance communities. Using content analysis of politically ratified steering documents in these cities, the main findings suggest that local strategising related to the policy goals of green growth is mainly related to energy efficiency. Derived from the decoupling argument, one factor behind shallow integration of green growth into municipal policy is that green growth could be considered a political and contested concept. The fact that there has been limited implementation of this framework across the investigated municipalities prompts reflections on how the results could be explained by institutional ‘match’ or ‘mismatch’ between local institutional environments for policy interventions and the green growth concepts promoted by international communities. The adoption of green growth concepts requires local authorities to broaden their commitment for interventions in interactions with industry and business.

  • 15. Stålnacke, Filip
    et al.
    Andersson, Ida
    Stockholm University, Faculty of Social Sciences, Department of Human Geography.
    Interna eller externa målgrupper? En studie om platsmarknadsföring i Göteborg och Stockholm2014In: Geografiska Notiser, ISSN 0016-724X, Vol. 72, no 1, p. 7-18Article in journal (Other academic)
1 - 15 of 15
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