This study investigates the language attitude toward Chicano English, a non-standard
variety of US English and compares it with the perception of a standard variety, General
American among Swedish adults. By using verbal-guise technique and integration of prior
research regarding language attitude and variety heritage perception among the Hispanic
community in the United States. One Chicano English speaker with a heavy accent, another
Chicano English with a moderate accent, the other General American. The Swedish
listeners consisted of people from various professional background. Data from a survey
containing a semantic-differential scale was analyzed and interpreted with mean rating
from an ANOVA and post hoc test. Results indicated that the General American variety
became the overt prestige variety whereas the most marked accented Chicano English was
not viewed less favorably by the listeners. No underlying factor could be established as the
cause of the result outcome. The result aligns with prior language attitudes study contexts,
which often resulted in marked accent was perceived as more negative. Results showed that
both Chicano accents were received with ratings that were overall negative, despite the
varied accents. The data indicate that further research on World Englishes in the Outer
Circles is needed.
2024. , p. 31