Supernovae (SNe) are among the most energetic and transient events in the universe, offering crucial insights into stellar evolution, nucleosynthesis, and cosmic expansion. Optical observations have historically played a central role in the discovery, classification, and physical interpretation of SNe. In this review, we summarize recent progress in the optical study of SNe, with a focus on advancements in time-domain surveys and photometric and spectroscopic follow-up strategies. High-cadence optical monitoring is pivotal in capturing the diverse behaviors of SNe, from early-time emission to late-phase decline. Leveraging data from ARIES telescopes and national/international collaborations, we systematically investigate various SN types, including Type Iax, IIP/L, IIb, IIn/Ibn and Ib/c events. Our analysis includes light curve evolution and spectral diagnostics, providing insights into early emission signatures (e.g., shock breakout), progenitor systems, explosion mechanisms, and circumstellar medium (CSM) interactions. Through detailed case studies, we demonstrate the importance of both early-time and nebular-phase observations in constraining progenitor and CSM properties. This comprehensive approach underscores the importance of coordinated global efforts in time-domain astronomy to deepen our understanding of SN diversity. We conclude by discussing the challenges and opportunities for future optical studies in the era of wide-field observatories such as the Vera C. Rubin Observatory (hereafter Rubin), with an emphasis on detection strategies, automation, and rapid-response capabilities.